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 Writing Professional and Results-Oriented Email  

 

Introduction

This is a practical course focusing on internal and external communication via email. Participants are introduced to strategies, organizational patterns and language usage for writing email that communicates clearly, concisely, courteously, and thus is more likely to receive a favorable response from the reader. 

Course Objectives

Participants can expect to:
• Write reader-centered messages which focus on addressing the reader’s needs and achieving a positive outcome
• Learn how to organize email messages which are easily processed by readers
• Develop sensitivity to tone and the nuances of their written responses
• Craft sentences which convey their meaning clearly and concisely
• Choose appropriate words and expressions for communicating politely, professionally and in a friendly manner  

Course Outline

• Understand email communication: potential, reader expectations, pitfalls
• Write reader-centered, not writer-centered messages
• Writing subject lines that get immediate attention
• Structuring email messages for maximum readability and ease of response
• Organize messages using the pyramid principle to facilitate rapid processing by readers
• Understand the dual components of messages: factual and emotional
• Understand tone, style and formality
• Structure sentences which convey meaning clearly and concisely
• Pitch your responses at the right level of formality for the type of message and the intended reader
• Be sensitive to the negative connotation of words and its impact on readers
• Manage emotions in writing – avoid flaming
• Give feedback, suggestions and recommendations in positive language
• Key phrases and expressions for writing in a personal, friendly and polite manner

Methodology
The course is highly practical and interactive with maximum opportunities for participants to practice the skills introduced. Video vignettes and case studies are used to raise awareness of important issues and stimulate discussion prior to writing activities.  

Trainer(s)
Dr Huang, Minting

Doctor of Education (specialized in Applied Linguistics) University of Leicester, UK.
MA (English language), National University of Singapore
Postgraduate Diploma in Applied linguistics, RELC Singapore

Dr Huang is currently an Adjunct Professor at the S.Rajaratnam School of International Studies (NTU), and was previously a Lecturer at the Language and Communication Centre (NTU). She has conducted courses on Professional Communication Strategies and Skills (including minutes writing), Technical Report Writing, Effective Communication (Principles and Methods), and academic writing courses. She was a former RELC lecturer conducting English courses for MOE and overseas officials, plus she is effectively biligual, teaching Business and Conversational Mandarin for RELC as well.

Dr Huang is also actively involved in translation, particularly in Chinese and English. She has designed and taught courses in SIM such as "Advanced Chinese-English Translation" and "Contrastive Studies of English and Chinese Languages", plus her experience in interpretation and translation is also built on several consultancy assignments for Foreign Companies, as well as local institutions (PSB, DBS Bank, etc).

Who Should Attend

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Course Details

Date:

8 to 9 December 2009 

Time:

9:00am to 5:00pm 

Venue:

NTU@one-north campus, Executive Centre 

Closing Date:

24 November 2009 

Fee:

Standard: SGD$590   Alumni: SGD$472   Group (3 & Above): SGD$531
 

Registration fees inclusive of:

  • Course materials

  • Light refreshments

  • Lunch

  • Complimentary parking (1 entry/day) - applicable at NTU@one-north campus only.

  • Prevailing GST

Online Registration

>> CLICK HERE to Register Online

 

Methods of Payment

1. Credit Card (Visa and Mastercard only)

2. Cheque made payable to Nanyang Technological University

3. Invoice to Company (for Company Sponsored Participants)

4. E-invoice (for Government Organizations)

Cancellation & Refund Policy

Written notification to cce@ntu.edu.sg or fax: (+65) 6774 2911 at least 10 days before course commencement

No cancellation charges
(Full refund)

Written notification within 4 – 9 days before course commencement

50% of course fees
(50% refund)

Written notification within 3 days before course commencement

100% of course fees
(No refund)

 

 

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